All posts by Robby Krapfl

Healthcare Marketing: The Power of Storytelling

Robby Krapfl | October 27th, 2014

Everyone loves a good story. Healthcare consumers are no different. Why do we enjoy watching movies and reading books? It’s because of the stories they tell. Humans are able to experience an emotional connection with a story. A great story can make us feel a certain way. As healthcare marketers, we need to focus more…read more

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